UX Research  |  Strategy  |  Workshops  |  Training

Building Digital Products People Love

UX Principles helps teams replace guesswork with insights based on hands-on research and collaborative workshops.

Services

Ways we work together

From a single focused workshop to an embedded research partnership — pick the format that fits where your team is right now.

MVP Studio

An efficient, collaborative workshop with your team. Extracts your unique insights and directs into design concepts that we rapidly prototype using the minimum viable product (MVP) model. Result of the studio: user stories and sketches for your design and software teams to work from.

UX Sprint

We collaborate with your team in a series of intensive, full-day sessions to define a problem, build and validate a solution. Together we will write scenarios and storyboards, sketch designs, build a prototype, test with target users, and analyze results to find the best path forward.

Research + Design

You need UX expertise to discover user needs, evaluate an existing product, improve your mobile app's workflow, or design a product from scratch. We deliver that, and more. Based on the latest UX best practices, we include a team of at least two UX experts collaboratively producing customized solutions.

Training + Workshops

You can keep outsourcing UX work, or you can learn how to fish. We're not only expert fishermen, we love to teach others. We will work with you to identify your most pressing needs and devise the best workshop, presentation, or mentoring system that helps you move forward.

Process

How we think about the work

Collaborative

We work with your team to better understand the problem, and produce the solution in an open, collaborative environment. Traditional product teams working in silos wall themselves off from success.

User Centered

We strive to understand who your users really are, what they need, and how they work with your product. We achieve this understanding by collaborating with your key stakeholders and our proven user-research methodologies. We balance business and technology constraints with the needs of people.

Data Informed

Designing based on a gut feeling or opinion is like trying to hit a home run with a single pitch. Designing with the right quantitative and qualitative data allows your team to meet your goals efficiently and effectively.

Three overlapping circles labeled Business, Technology, and People, representing the space where those three needs meet.

About

Jimmy Chandler

Jimmy Chandler working at his laptop in his office.

Jimmy Chandler
Founder & Principal, UX Principles, LLC

As founder and Principal of UX Principles, LLC, I am an experienced educator, designer, researcher, and public speaker with a track record of improving designers' skills and team methodologies. I work with cross-functional teams to help understand and improve the practices that make great digital experiences.

Since 2010, I have been a frequent organizer, coach, teacher, and speaker for UXCamp, IXDA, UXPA, Startup Weekend, and other organizations and events.

Past clients include

FINRA Girl Scouts USA U.S. Department of Homeland Security ASPCA American Express Citi PPL Corporation

…and startups, software companies, non-profit organizations, educational institutions, large enterprises, and creative agencies.

Contact

Let's talk

Please ask us anything! We will respond to your inquiry within 1 business day.